His name is Isaiah Mustafa. In 2010 we all got to know him as "The Old Spice Guy" and he's been pretty quiet for a while. Many men had kind of hoped this guy had faded into obscurity as a result of a tragic hot fudge sundae addiction and was now sitting around somewhere wheezing from hoisting his huge belly onto the couch. Nope. This guy still looks pretty good in a towel, and apparently the folks that make "Secret" deodorant for women hit him with the ALS Bucket Challenge.

Apparently, he's just too awesome to actually get wet.