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Roy Sullivan Doesn’t Like New UNH Logo

I’m an alum, I wanted to like it. But I’m not a fan. It looks like a security guard badge made with Microsoft Paint. Guess they spent about $65K with a New York firm to get it done, and will likely drop tens of thousands to implement it, which is absurd. Can you honestly tell me a New Hampshire based company couldn’t have done a better job representing this great institution (or at least get a “U” in there)? The University should be making an effort to support local businesses, not outsourcing it to fancy New York firms. Bad move, UNH. And a bad logo too.

UNH logo
Credit: UNH

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