TV's Undercover Boss features CEOs of famous companies acting as entry level employees to find out what really goes on in their stores. There just might be a new reality show in the story we've got right now for you. 

Bloomberg.com posted a story about an employee at SeaWorld in Florida posing as an activist for PETA, People for the Ethical Treatment of Animals. Officials are now trying to determine exactly who the individual is and what events he may have taken part in. SeaWorld has been at the center of controversy for having captive whales as part of its entertainment offerings.

Can you imagine a new wave of reality shows where people on the opposite sides of various issues set up a situation where things culminate in some kind of "gotcha" moment? If there are royalties to be had from this idea I want my fair share.

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