It seems that even during hard economic times and a pandemic, people want their booze. Seacoastonline.com is reporting that “to-go” sales of booze are strong prompting some business owners to turn to take out. One example of the turn to take out is North Country Hard Cider in Rollinsford, NH. Just this week they released their special edition of Hardy Berry Cider. The release should have filled their tasting room but instead, just one employee took to selling the new cider, along with other varieties from a window behind the bar.

Without a doubt, the pandemic has turned businesses upside down. Seacoastonline.com reports that some restaurants have attempted to get suppliers to buy back their beer. Dave Smith, marketing director for Stoneface Brewing in Newington said “To-go sales are where the market is and where the industry is now. We are fortunate though that we were able to move draft beer into cans to support our retails partners that way.”

Others may not have it so easy. New Hampshire state liquor stores have seen a jump in sales despite the lack of tourists and visitors. Check with your local breweries. It would be a great time to support local businesses. Online ordering is available at many and so that may not have offered it before. Please support local business when you want to grab a beer, even if you can’t make it into the bar, they need our help. I personally have been to North Country Hard Cider and their stuff is really good.